This is a follow-up to my LinkedIn post which you can find here.
At the end of the post – I alluded to how I often open a discussion with a person about to begin the interview process. I use the metaphor of the hit Food Network show: “Chopped.” Why?
There are four contestants – fighting for one spot. They must navigate their way through three challenges where they are going to be measured first individually on how they transformed a basket full of (often) non-complementing ingredients, and then compared to other participants and how they transformed the same basket ingredients.
Much in life has us compared to others. But none of these comparisons should take precedence over the work we do ourselves. The best example in sales and how we support this in our sales training is how well you illustrate your product should come before – how well you compare to a competitor.
Yes – it is important to understand your products and their weaknesses – especially compared to a competitor, but that means nothing if you can’t connect your product to your customer’s ROI criteria. Absolutely none.
In today’s world – there are too many products available for almost any need that a customer will walk away from a purchase experience if it does not meet their exact need. They may settle on an aesthetic – but rarely will they settle on the product’s performance.
Just look at Amazon. Want tweezers? They have more than 1000 of them.
Now back to the LinkedIn post. I had mentioned in the post that the inspiration came from author Harold Kushner and his book “Why bad things happen to good people.” Another important and timely passage in the book reads as follows:
“We can’t pray that God makes our lives free of problems…We can’t ask God to make us and those we love immune to disease…We can’t ask God to weave a magic spell around us so that bad things will happen only to other people, and never to us.”
If you haven’t figured this out about life yet – here is what I have learned:
People who pray and hope for miracles – usually don’t get them – especially when their “hope” challenges certain laws of nature (or disease).
People who simply “hope” for things – rarely get them.
I don’t think that there is a department in the afterlife that is tracking each and every person’s “hopes and prayers” and indiscriminately deciding who to help and who not to help.
I firmly believe that what happens to us is part of the trials that we are given. Each day we are given a new basket.
Some of the baskets are easy. Some of them are challenges.
I do not believe that the judges are trying to be mean to me, I think they are trying to help me grow as a chef.
They know that the more I learn, the more I can teach. And the greater my understanding that the occurrences in life are not aimed “at me,” but rather “for me,” the further I will go along with my tribe.
I ended with “tribe” for a reason. While many of us are suffering (aka learning) through these challenging times – don’t forget that we also have a community to lean on. That community (or tribe) is a gift. Don’t put it on a shelf – use it.
For my hotel sales training community – lean on me.
For my senior living sales training community – lean on me.
For the catering and restaurant sales training community – lean on me.
Sent from a member of your tribe, and stay optimistic!